Whilst most mobile network operators might aspire to become as popular as social networking sites, the exact opposite has happened in Spain. The country’s most popular social site, tuenti, became an MVNO and has never looked back. Steve James, head of marketing at tuenti movil tells us how this came about.
Fraud exploits weaknesses and weaknesses occur at the intersections of processes. Weaknesses also tend to happen where the focus is not. Whilst telecoms companies throw resources at combating online fraud, hacking and online theft, […]
MVNOs typically focus on niche-market plays. There have been some spectacular failures along the way (remember ESPN and Disney Mobile?). But TurkCell came up with an interesting take that appears to be working. Offering price […]